Why Was the Doge Meme the Twitter Logo Last Week?

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Last week, social media platform Twitter temporarily changed its logo from the iconic white bird to a picture of Doge, an internet meme based on a photo of a Shiba Inu dog. This change has caused quite a stir among Twitter users and Dogecoin fans alike. Read on below to learn exactly why the Doge meme became the Twitter logo last week.

Elon Musk’s purchase of Twitter

This is one of several pranks and publicity stunts that have been posed since billionaire engineer Elon Musk purchased Twitter in October of last year. Musk has created quite a reputation for taking an unusual approach to marketing with his companies, including Tesla and SpaceX.

Where did the doge meme come from?

The Doge meme became popular in 2013 and is based on a picture of Kabosu, a Shiba Inu dog. The meme usually consists of the now-iconic picture of Kabosu accompanied by text written in broken English and representing some kind of internal monologue.

The use of the word “doge” to refer to a dog actually dates back to 2005, when it was first mentioned in an episode of Homestar Runner’s puppet show. The popularity of the meme skyrocketed again during the cryptocurrency trend of the last few years, especially with the popularity of “Dogecoin.”

What is Dogecoin?

Dogecoin is what’s known as a “meme coin,” a cryptocurrency that is created not for any technological innovation but instead for humor, making it a potentially risky investment. What may be surprising to people who only recently joined the cryptocurrency space is that Dogecoin was actually officially launched way back in December of 2013, far before the public eye really started to take an interest in crypto.

Dogecoin is an “intentionally abundant” cryptocurrency, with 10,000 new coins created every minute. The speculative nature of the investment has led to huge swings in its price, with prices over the last few years swinging from as low as less than a tenth of a cent per coin to as high as 58 cents per coin.

When did the doge meme become the Twitter logo?

In what may have been a delayed April Fool’s joke, Twitter users logging into the site on Monday last week were met with the iconic doge meme instead of the site’s familiar bird logo. The new logo was swapped on the web version of Twitter but remained the same on the mobile version. The logo has now been taken down.

Reactions to the change

The change in the logo was noticed by Twitter users, who took to social media to express their surprise. Elon Musk reacted to the change in logo by simply tweeting “Doge.” After the logo was changed, the value of Dogecoin quickly shot up by 20%, a jump that seems to be common in the crypto space.

Whatever the reason for the temporary logo change, like Elon’s other previous publicity stunts with Twitter, Tesla, and his other companies, it has certainly gotten people talking and brought more attention to the company.

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